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Client
Howeasy
My role
Graphic Design
Prints
Summary
I designed a 3 x 2.44 x 1.2m panel for an office expo exhibition held at Marina Bay Convention Centre 2019.


PROblem statement
Research Methods

Persona | Target Audience
A 3-day exhibition office expo means that the project schedule was very tight. A pre-planning was done a week prior, and in that week where prints and setting up the panels was done. The expo was to attract end-user and thus, aesthetics and functional panels needed to be considered.

User Journey

Research Study And Moodboard
4-piece per panel




Project Goals

Provide a 3D mockup using Sketch-up for visual

Ensuring precise dimension for each part of the print, to make one piece as a whole

Provided user-journey from one panel to another panel. Ensuring which product needs to be viewed first

Liaise with suppliers and vendors for prints
The 3D Mockup




reflection
For this project, timeline is very important - To adapt and to work around with the schedule. It was a great experience to understand the capability being produced for such event, and able to replicate such enthusiasm for any upcoming exhibition.
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